It’s no secret that video marketing is becoming essential for businesses advertising online. But do potential legal clients really watch attorney videos, and if so, what kinds of videos are most likely to result in conversions?
- Brand Videos: Brand videos are an incredibly useful tool for introducing your potential clients to your attorneys in a personal and interactive way. It can be difficult for potential clients to make the decision to pick up a phone and to call an attorney. Brand videos allow these potential clients to learn about your firm and to develop a more personal connection with your attorney, making them much more likely to take the first step and make a phone call.
- Case studies and client testimonials: If you want to demonstrate your attorneys’ successes, there are few better ways to do so than to showcase case studies and client testimonials on your website. These testimonials show off a human element to your services and also give potential clients a window into the effectiveness of your legal representation, making them more likely to give you a call.
- Educational videos: Educational videos are an excellent way to demonstrate the expertise of your individual attorneys. By using short videos to explain complex legal concepts in layman’s terms while also showing off an attorney’s personality and knowledge, you help build credibility between your firm and your potential clients.
What Video Services Does Attorneys Online, Inc. Offer?
At Attorneys Online, Inc., we pride ourselves on our ability to use different tricks of the trade to help you and your firm get the maximum benefit for your investment. Efficiency is the name of the game – we will work with you to make sure that the video production process is as easy as it can possibly be for you and your firm. In a standard one-day video shoot, we often shoot over between 25 and 50 videos that we can use to help you draw in business. These videos include brand videos, case studies, client testimonials and educational videos.
If you are interested in building your law firm’s presence on television, radio, billboards and the Internet, feel free to contact Attorneys Online, Inc. at (800) 221-8424. We will help you tailor a custom video production plan that will best fit your law firm’s needs. You can also fill out our online contact form and we will get back to you as soon as possible.