It seems that there may be an increasing trend toward trying to get great law firm vanity numbers. While we always get inquiries for the numbers, the number of inquiries has tripled in the last few months. Why the sudden interest?
To be quite honest, we started pushing these numbers a lot harder than we used to. Part of the reason for this is that some of our clients are putting more effort into their television and radio advertisements and the most effective thing you can do is to have a memorable phone number. Sure, 1800-John Law sounds like a good number, but if the listener can’t remember your name, they can’t remember the number.
While some of the best numbers (800-LAWYERS and 800-ABOGADO) have been taken in many states for years, there may still be availability in a few markets. Additionally, there are other great numbers out there, such as 800-LAW HELP and 888 JUSTICE. In fact, 888 JUSTICE includes commercials – how easy is that?
Just remember that the more common numbers are the most memorable and, if you are considering a vanity number, these are the types you should look into.