The Importance of Blogging
Due to the importance of blogging, Attorneys Online™, Inc. has now expanded its roster of services to include the design, programming and even the writing of blog posts on behalf of its clients.
Blogs can be an invaluable tool for sending information on practice areas, firm news, timely events and opinions. Even more important, the regular use of a blog can increase your firm’s website rankings on the major search engines such as Google and Yahoo. The addition of fresh, relevant content gives your firm’s website more credence in the eyes of Google. In this fast paced information age, even a lawyer has to prove him/herself worthy of first search page placement on the powers that control our lives known as Google.
There are several factors that are taken into account when Google passes out its website rankings. New content published on a regular basis ranks high on their hit parade. Blog posts are a terrific way to accomplish this. The downside is that these ‘journals’ need to be written in regularly in order to have the most benefit. Attorneys Online™, Inc. has found that the more times weekly those fresh posts are added, the better website rankings are obtained.
The blog can be hosted on a separate domain (which is what Attorneys Online™, Inc. feels is the best strategy) such as AttorneysOnlineIncBlog.com or the blog can be part of your main site.
In order to assure Attorneys Online™, Inc. client’s the best use of blogs and still enable them to practice law, the company has hired writers to blog on law firm websites on behalf of the firm. A client works with the potential blogger for a test period and then can rest assured the blog will be maintained regularly.
Attorneys Online™, Inc.’s staff of legal writers also writes our clients customized, exclusive content. This service can be utilized for web pages as well as our eNewsletter service. We know how important unique text on websites is in order to showcase strength for the law firm as well as from the optimization perspective. In honor of our 10 year anniversary, we are offering a 50% discount on our SEO services through the end of November.